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February 22, 2022

When It Comes to Technology Selection, Let Users Decide

In theory, technology adoption at the enterprise level is all about improving communication, efficiency, and collaboration across an organization. In practice, it often involves a bumpy transition period, some second-guessing, and occasionally disgruntled employees. The main reason for this is that companies typically take a top-down approach to adopting new technology. Executives will assess high-level business objectives and decide that some new software or platform will make achieving those objectives easier. But if the people who ultimately end up using the technology are unsure of its value, adoption can, in fact, be counterproductive.

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